Joseph Shafer
Vice President of Marketing
Joe is a strategic executive in marketing, branding, and analytics, with over 15 years of experience in B2B technology and services. His deep expertise in clinical trials and life sciences adds a unique dimension to his strategic approach. Joseph excels at leveraging vetted dashboards, ROI data, best practices, KPIs, and proven success stories to ensure that marketing initiatives are both effective and efficient. Joseph’s philosophy, “marketing works best when you don’t know it’s marketing,” and strives to create long impacting meaningful experiences.